Star Sightseeing.Found for the tour.
The tours and sightseeing arm of a Vancouver transportation group. We built the SEO to put it in front of visitors searching for guided experiences across BC.
Star Sightseeing offers guided tours and sightseeing experiences across Vancouver, Whistler, and Victoria, the tourism arm of a transportation group alongside Star Limousine and Star Coach.
Tours are booked on search by visitors planning a trip: someone looks for a sightseeing tour in Vancouver or Whistler and books the option that looks credible and well reviewed. Star Sightseeing needed to show up for those searches. We built the pages and the local signals to compete for the terms that book tours.
Search engine optimization
Found for the trip.
Visitors search for a tour or sightseeing experience and book the credible option that fits their trip. Star Sightseeing needed pages built for those searches across the destinations it covers.
Where they started
- Not ranking for tour and sightseeing searches.
- No dedicated pages for specific tours or destinations.
- A competitive BC tourism market.
- Local signals to strengthen across multiple destinations.
What we did
- Tour and destination pages. Built optimized pages for Star Sightseeing's tours and sightseeing experiences across Vancouver, Whistler, and Victoria.
- Technical SEO. Cleared crawl errors and broken links, tightened internal linking, sped the site up, and added schema markup so search engines could read every page.
- Backlinks and press. Earned authoritative links and press placements to build domain authority from the outside in.
- Citations and NAP. Standardised name, address, and phone listings across trusted directories so the business reads as one consistent entity.
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